Think back to March 2020. If you have children, you have just been told that there will be an extra two weeks of March break just to ensure that there is enough time to be safe if anyone has travelled outside of the country for the break.
For those of us in the tourism industry we were already knee deep in the s**t that, at the time didn’t have the name covid-19. Then came March 26th, when I was laid off, for the first time.
It was a brutal blow to me. I was having a great time being a travel artist. Each trip at Goway is a customized experience based on the clients requests and desires. Each inquiry a blank canvas to create the piece of art that would become their experience. I proved to myself once again that there is a reason why I survived thirty years in this industry. I may not have always liked what I have done, but I have always been in love with travel.
At the time of the initial lay off, everyone was deep undercover, in isolation, in their homes. Most people were not going anywhere, for any reason. It was the first time that the borders of every country were closed.
I found myself tuning in at 11am each day to listen to the Prime Minister speak to the country and try to provide updates on what the government was doing for its citizens. This is not a political post so I will end this with the thought that my Prime Minister was doing the best he could at the time with the information.
A few weeks later the PM announced the CEWS (Canada Employee Wage Subsidy) a benefit for employers to hire their staff back at 75% pay from the government. I got a call, telling me about this opportunity. I would be working on behind the scene projects helping benefit the company for when travel would open up again. The option was to stay laid off, or work from home on projects. I was home anyways, so why not?
I had put my work computer off to the side of my desk when I was laid off, so I moved the desk around and started to work on the project the following week. The project was to build an internal training manual that would be used for new staff and existing staff to have everything they would need/want to know about all the countries we sell to. I was very happy to be given the country of Italy. If it wasn’t already my passion country, it is now.
Week by week, region by region, city by city, I built training manuals for every major city in the country from Milan and the lakes in the north, to the stunning island of Sicily in the south, to the Apulia region in the East. Every time I finished a region I was left with the desire to travel there.
This project was supposed to take us to when the government money would end. It was extended until August 31st. We were given our second project. This was external, content writing destination guides that will live on the Goway.com website. I was very excited to write content that, when the world will be ready to travel again, people would read. I was tasked through July and August to learn, educate myself on Latvia, Lithuania, Poland and Hungary.
The destination guides of these countries were very interesting to me. To learn about the Baltic States, their history and their connections to each other. Of course, having a Polish grandfather, and being Jewish I thought I knew a lot about Poland, but now I have a greater understanding of the country, the people and the history from where I came from.
There is a section in the destination guides with essential foods to try in the country. Again, as a child of Ashkenazi heritage, so many of the foods in the Baltic States are similar to those in our history. Different names, slight variations, cousins part of the large Eastern European family.
As each week moved on and the August 31st deadline neared, I felt that the end was coming. Again the CEWS program was extended, but with stricter restrictions making it harder for employers, especially those in tourism, to continue to pay their staff.
Last week, my education came to a close. I was laid off for the second time during the pandemic. This time, it is different. I don’t see a return to the career I have had for thirty years coming back for a very long time.
I have been asked so many times over the last ten years or more, what would you do if not travel? That has always been the impossible question. Travel Lisa and Lisa Lisa are conjoined twins. We are connected at the heart, by the love and passion for the world. What will one do without the other? I don’t have the answer for that, yet.
With this I am going to press pause for a few weeks. Pause on what’s next. I think I had been blocking out the thought of trying to find not just a new job, but a new career during a pandemic.
For the members of my Goway team that find themselves taking their own pause, you are not alone. Reach out, let’s have a coffee, or ice cream, or a double Caesar, extra spicy. We need to lean on each other and rise each other up. I hope I can do that for any of you. I am only a call or message away.
But for now, I am pressing pause.
Stay safe everyone,


